Which content performs well
Concrete offers, vouchers, invitations, product information, limited-time promotions, or material with a clear next step are well suited.
Addressed Advertising Mailings in Switzerland
Addressed advertising mailings in Switzerland are postal campaigns where each item is delivered to a specific address or recipient group.
FlyerMail supports data checks, printing, envelope preparation, and dispatch coordination. Offers, promotions, and information campaigns can be delivered by post in a targeted way.
Start requestPrepare your order
Structure by target group
Mailings can be planned by customer group, region, buying interest, existing customers, leads, or other segments. This makes the message more relevant.
Prepare the response path
A strong advertising mailing includes a clear response channel: voucher, phone number, QR code, landing page, appointment link, or contact option.
Coordinate the letter, inserts and response route
An addressed promotional letter can explain an offer and include a flyer or a response option. Define the contents of each mailing before production.
One offer per version
Name the service, price or benefit and the validity period. If recipient groups receive different offers, clearly identify the corresponding print templates.
List every component
Record the format, page count and quantity of the letter and inserts. Specify their order in the envelope. The complete finished mailing determines production requirements and postal weight.
Standard envelope or special request
The individual letter quote includes a standard envelope without a logo. Printed envelopes, extra inserts and special processing are agreed separately. An unfolded A4 flyer stays flat and needs a suitable large envelope.
Test the response route
Check the phone number, web address and QR code. A voucher needs clear validity dates and redemption instructions. Later, record attributed enquiries and completed orders separately.
Key points for your campaign
Advertising to defined recipients
Addressed advertising mailings reach specific people, households, or target groups. They are suited to offers that should not be mailed randomly.
Clear message and action
Vouchers, invitations, product offers, or sales campaigns can be sent with a simple and understandable call to action.
Controlled process to dispatch
Address data, print files, inserts, envelope preparation, and mailing window are aligned in advance. This keeps the campaign plannable.
Prepare your postal campaign
Prepare your mailing list, letter template and personalisation requirements. We agree printing, envelope insertion and postal dispatch for your order.
Related topics
Addressed Mailings in Switzerland
Addressed mailings in Switzerland deliver your message directly to selected recipients.
Direct mail Switzerland: planning and preparation
A direct mailing starts with a specific purpose, such as an invitation, an offer or an update for existing customers.
Addressed Direct Advertising in Switzerland
Addressed direct advertising in Switzerland targets clearly defined recipients and is delivered with a personal address.
Short FAQ
What are addressed advertising mailings?
They are postal advertising items with a specific recipient address. They are sent in a targeted way to selected people, households, or defined groups.
When are they useful?
They are useful when an offer or message should reach defined recipients, for example for customer acquisition, reactivation, invitations, or sales promotions.
Can FlyerMail coordinate printing and dispatch?
Yes. FlyerMail can connect data checks, printing, envelope preparation, and dispatch coordination in one process.
How do I plan the costs?
Costs depend on quantity, format, printing, envelope preparation, addressing, and mailing model. The calculator provides a first basis for the request.
How do I plan a mailing with several enclosures?
List the number, format and page count of each item. Specify their order in the envelope and which recipients receive each enclosure. Agree these details before printing and envelope insertion.
Next step
Choose postcard, selfmailer or letter in the calculator and enter the recipient count from your address list. Format, printing and date determine the displayed total. Additional personalisation is agreed separately; you can enquire before the print file is ready.