Describe addresses and personalisation
Specify the fields available and whether only the address changes or the salutation and content do too. Clarify uncertain records before final production approval.
Costs of addressed mailings
For an addressed mailing, the recipient file and processing of the item are part of the budget. Alongside printing and postage, addressing, personalisation, envelopes and inserts determine the work involved.
For a quote, gather the quantity, recipient details, format and contents of the mailing. State which files and materials are available and which services you want FlyerMail to provide.
Practical guidance on Costs of addressed mailings
Define the contents of the mailing
A single letter and an envelope with several inserts require different processing. Describe the paper, page count, envelope and order of inserts.
Compare a complete quote
Compare the total for data preparation, printing, addressing, envelope insertion and dispatch. Keep the quantity and preferred period the same for each option.
Calculate direct mailing costs cleanly
For addressed mailings, costs are not only postage. Data, printing, personalization, envelope handling, and mailing window interact. It is therefore useful to review each cost component before the order.
Address data and target group
A clean recipient list reduces questions and additional work. Incomplete data, duplicates, or inconsistent fields can make preparation more expensive.
Printed material and inserts
Letter, flyer, postcard, or insert: format, paper, personalization, and scope influence production costs and further processing.
Envelope handling and preparation
Envelopes, insert order, addressing, and machine or manual preparation affect effort before handover to dispatch.
Mailing type and volume
B-Post bulk mailing and other mailing models need realistic lead time. Quantity, mailing window, and delivery objective determine how the order is planned.
Key points on Costs of addressed mailings
Costs by quantity and address data
The number of recipients, address data quality, and possible data preparation affect effort and planning for an addressed campaign.
Plan printing and envelope handling
Letter, flyer, insert, envelope, personalization, and envelope handling are separate cost components. They should be reviewed together before production.
Mailing model and timing
B-Post, planned mailing windows, and larger quantities change operational planning. Mailing type and lead time need to fit together.
Prepare your postal campaign
Prepare your mailing list, letter template and personalisation requirements. We agree printing, envelope insertion and postal dispatch for your order.
Related topics
Direct mail Switzerland: planning and preparation
A direct mailing starts with a specific purpose, such as an invitation, an offer or an update for existing customers.
B Mail bulk mailing in Switzerland
B-Post bulk mailing in Switzerland is suited to larger addressed campaigns when dispatch can be planned and express timing is not required.
Addressed Mailings in Switzerland
Addressed mailings in Switzerland deliver your message directly to selected recipients.
Short FAQ
How is addressed direct mail priced?
The calculator uses a mailing base rate of CHF 0.79 per letter and includes the quantity surcharge. Printing, personalisation, envelope insertion and enclosures must match the order. We agree the exact services with you.
Can I determine direct mailing costs without a request?
A first orientation is possible. Reliable values require information about quantity, data, format, printing, envelope handling, and mailing type.
What is the next step after calculation?
After your request, we review operational points and coordinate data, production, envelope handling, and mailing window with you.
How do I start direct mailing cost calculation?
Enter quantity, format, mailing type, and campaign details in the calculator. You can then request an offer or submit the request.
What is needed for a complete direct mail quote?
Specify recipient count, format, page count, paper, personalisation, envelope, enclosures and timing. Identify any printed materials you already have. Check whether data preparation, envelope insertion and postage are included.
Next step
Specify the area, recipients, format, printing requirements and date. You can request a quote or submit an order for review. You can send the enquiry without an attachment.